Money Badger Fishing Gear Shop

Money Badger doesn’t just swim—it hunts. This aggressive crankbait combines baitfish-crayfish realism with hard-thumping action and a fish-calling rattle. Engineered with Berkley’s FlashDisc technology for superior tracking, it excels at both casting and trolling. Whether you’re after bass or walleye, this lure is built to provoke strikes and haul in trophies.

Top Money Badger Fishing Gear

Berkley Money Badger 6.25 Crankbait

This versatile hybrid baitfish-crayfish lure features a tungsten weight transfer system for maximum casting distance and an aggressive thumping action that excels at mid-range depths.

Berkley Shallow Money Badger 6.75

Equipped with a durable circuit-board lip, this model is specifically engineered to deflect off hard cover and structure while maintaining its signature balsa-like action in shallower waters.

Berkley Money Badger 4 Crankbait

This compact, snack-sized version is a top choice for multi-species anglers targeting bass, trout, and walleye with a high-pitched clicking sound system that triggers strikes from a distance.

Money Badger Fishing Gear is revolutionizing the fishing world with its hybrid baitfish-crayfish design, delivering unmatched performance with a powerful vibration, amplified side roll, and a unique clicking sound system that draws fish from a distance.

Product Categories

Crankbaits

Crankbaits are a must-have for anglers looking to attract predatory fish with realistic swimming action and noise. Equipped with Fusion19 treble hooks, Money Badger crankbaits ensure maximum hook penetration and secure catches.

Money Badger 6.75 Crankbaits

Designed for deep-diving action, the 6.75 crankbait delivers an aggressive vibration and an enticing side roll, making it perfect for targeting trophy-sized fish.

Money Badger 6.25 Crankbaits

A slightly smaller version of its 6.75 counterpart, the 6.25 crankbait is ideal for mid-depth fishing while maintaining the same hard-thumping vibration and enticing movement.

Money Badger 4 Crankbaits

Compact yet powerful, the 4 crankbait is perfect for shallow waters, delivering an irresistible presentation that triggers strikes even from the most cautious fish.

Berkley Money Badger with Justin Lucas

Customer Reviews

Michael Thompson
“I’ve been fishing for over two decades, and the Money Badger crankbaits are an absolute game-changer! I used the 6.75 crankbait on my last trip, and within minutes, I was reeling in a monster walleye. The clicking sound and the aggressive wobble really make a difference in attracting fish from a distance. Plus, the Fusion19 hooks are razor-sharp—I didn’t lose a single catch! Highly recommend for serious anglers.”

Jessica Reynolds
“I was skeptical about the Money Badger 4 crankbait at first, but after using it in shallow water, I was blown away! The hybrid design really mimics natural bait, and the side roll makes it incredibly lifelike. I caught five bass in under an hour, which is more than I usually get in a full day. The durability is also impressive—after multiple catches, the lure still looked brand new. Can’t wait to try the 6.25 version!”

Daniel Carter
“The Money Badger 6.25 crankbait exceeded my expectations. I took it out on the lake, and within the first few casts, I landed a solid 5-pound smallmouth bass. The clicking sound system is a genius addition—it seemed to irritate and attract fish simultaneously. I also love the sharp treble hooks; I never had to worry about a weak hookset. This is now my go-to crankbait for all my fishing trips!”

Money Badger FAQ

What is the primary difference between the Money Badger and other crankbaits?

The Money Badger is engineered with a unique balsa-style action but constructed from durable plastic, giving you the high-response vibration and buoyancy of wood with the strength and weight-transfer capabilities of a modern hard bait.


Does the Money Badger come with a weight transfer system?

Yes, it features an internal tungsten weight transfer system that shifts during the cast to prevent tumbling in the air, allowing you to achieve impressive distance and accuracy even in windy conditions.


Is the lip on the Shallow Money Badger durable enough for rocky bottoms?

The shallow-running versions utilize a rugged circuit-board lip designed specifically for high-impact deflection, allowing the lure to bounce off rocks and timber without chipping or breaking.


What kind of retrieve works best for this lure?

While a steady retrieve produces a consistent thumping vibration, these lures are designed to “hunt” when they deflect off cover, so many anglers find that a stop-and-go retrieve or crashing them into structure triggers the most aggressive strikes.


Which fish species are most likely to strike a Money Badger?

While primarily designed as a tournament-grade bass lure, its high-frequency vibration and realistic profile make it incredibly effective for walleye, large crappie, and even aggressive trout.


Are the hooks high quality out of the box?

Every Money Badger comes standard with ultra-sharp Berkley Fusion19™ hooks, which are designed to provide superior penetration even with lighter gear and don’t typically require an immediate upgrade.